NECOA: Launching Premium Water Filtration
into the U.S. Market
Industry:
Retail
Solution Type:
Experiential Retail Technology, Interactive Product Discovery,
Content Management
Overview
Evogence partnered with NECOA to develop a turnkey experiential showroom
that introduces the brand’s water-filtration innovation, helps visitors understand product benefits quickly, and creates a memorable entry into the U.S. market —
all within a refined retail environment.
Challenges We Addressed
- Customers needed quicker access to product info and comparisons
- Management needed product-interest analytics
- Understanding store traffic and visitor demographics was limited
- Product promotion and brand visibility needed improvement
Key Benefits
- Higher customer engagement through an interactive product kiosk
- Stronger brand visibility in the local market
- Simple content updates and built-in scalability
- Better business decisions powered by integrated analytics
Our Approach
Evogence centered the experience on how shoppers discover and compare filtration systems, creating a guided showroom and kiosk journey that helps customers choose confidently, provides management with valuable analytics, and enables seamless updates through a unified content platform.
What We Delivered
Visitor Impact
Strong foot traffic
from the first weeks
after launch
Higher engagement through the guided
kiosk experience
Increased visibility
and recognition
for the NECOA brand
Seamless operations enabled by a fully coordinated rollout
More time for staff
to focus on sales
and customer support
Client Testimonial
“The Evogence team exceeded our expectations
on our launch in the market. With a first-class design
and incredible experiential solutions, we opened on time with an incredible looking store and kiosk! Our customers love the look and experience the store delivers.
Evogence’s project management of the entire process
was also worry-free, which was a big benefit!”
Kevin Shim,
Co-CEO at NECOA
Conclusion
By partnering with Evogence, NECOA transformed its U.S. market debut into an immersive, well-executed brand experience. From physical infrastructure to human staffing, the collaboration ensured every element was aligned with NECOA’s identity and strategic goals.