General Motors

An invaluable support tool during North American auto shows, [Ei]-based mobility solutions power digital wheel stands next to showcased vehicles, allow brand ambassadors to match proper cars to appropriate wheel stand identities as well as perform last-minute information updates or new show vehicle registration in the system.  All employee and customer interactions with the tablets are captured and tracked for performance review and lead generation purposes, providing better understanding of customer interest in Cadillac cars as well as improving quality of generated leads.